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IIAR Launches Certification for Analyst Relations Managers
Have you ever been embarrassed by a fellow AR manager? Some clueless person who purports to represent our profession and has not the slightest idea about the difference between an inquiry and a...
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Best practices for managing the Forrester Wave
Last week IIAR hosted a call with AR professionals about sharing best practices for managing the Forrester Wave. IIAR last month published a paper about the Wave, which outlined common best practices...
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Useful statistics for making the case for AR
At Gartner’s AR Forum in Orlando last week, guest speaker Joshua Reynolds from Hill & Knowlton gave a presentation about social media trends and analyst relations, and provided some up to date...
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New editorial calendar for IIAR now available
The IIAR has just published a summary of best practices papers and added a new editorial calendar detailing papers that we plan to publish in coming months. Papers are free of charge to all IIAR...
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New IIAR Best Practices paper about escalating research disagreements available
The latest IIAR Best Practices paper is out – “Best Practices for Escalating Research Disagreements” reviews techniques and tips for avoiding and escalating disagreements over research. It includes...
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IIAR hosts Silicon Valley meeting
IIAR is hosting a Silicon Valley meeting on January 21 at Cisco’s headquarters in San Jose. Sage Circle’s Carter Lusher will kick off the meeting with a presentation that reviews 2009 trends in the...
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IDC hosts IIAR Silicon Valley meeting
IDC is hosting the next IIAR Silicon Valley meeting at its popular IDC Directions conference on March 10. For details or to RSVP contact me directly at peggy.oneill@analystrelations.org Filed under: IIAR
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[GUEST POST] Gartner Announces pilot to handle mergers & acquisitions updates...
Gartner today announced a new, limited pilot for flagging significant mergers, acquisitions, major corporate changes that are considered impactful for a Magic Quadrant. The research giant is...
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[GUEST POST] It’s a Great Time to be in Analyst Relations by Peggy O’Neill
If you’re an analyst relations professional in the know, you keep on eye on one of the most popular online gathering places for our tribe – the Institute of Industry Analyst Relations website and...
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[GUEST POST] Ode to the Solo Practitioners and Boutique Analyst Firms
I recently caught up with an old friend who has been a solo practitioner analyst for decades. He was venting as only an analyst can about how too many analyst relations programs only deign to work...
View Article[GUEST POST] When Your Company Takes Out Your Favorite Analyst
It happens to the best of us. Your analyst relations program is humming along nicely – your analysts are behaving, your internal constituents under control – when one day, wham! You get a call from one...
View ArticleIIAR Best Practice Paper: AR Maturity Model, Peggy O’Neil
Here’s a little quizz on how mature is your analyst relation practice. Ready to be surprised? How often are you surprised by an important analyst report impacting your company? All the time, my life...
View Article[GUEST POST] Ode to the Analyst Firm Salesperson and Other Key Non-Analysts
I just survived Gartner Symposium in Orlando and as part of my regular post mortem, I analyze what went well and what I can do to improve the experience next year. A critical player for me this week is...
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[JOB POSTING] Senior Manager Analyst Relations, Informatica (Redwood, CA / USA)
Senior Manager, Analyst Relations (AR) Your Opportunity You would have a chance to be a trusted advisor to senior executives who respect analyst input. You would be taking over an existing successful...
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[GUEST POST] Successful Analyst Relations Requires Grown Ups
A fellow AR manager called recently to weep on my shoulder. She wanted a sanity check about setting internal expectations on what analyst relations could or could not do as her executives were making...
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IIAR Webinar: Adventures in Analyst Relations
IIAR Webinar: Adventures in Analyst Relations Presented by Peggy O’Neill, Senior Director, Analyst Relations at Informatica When: 13th July 2016 Time: 08:30 PST/ 16:30 BST/ 17:30 CET Like anything in...
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[GUEST POST] Why AR Managers Should Fret About Quote Policies by Peggy O’Neill
I’m the most hated person at my company today. Informatica is holding its customer conference in a few weeks and we’re running around like chickens with our heads cut off to prepare for it. I just...
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We’ll Miss You Claire
It was with great sadness that I heard Claire Dessaux, Managing Vice President, Research Content and Delivery at Gartner, died recently. Claire struggled with health issues off and on in recent years,...
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